The Romney Campaign (not)

I have to admit I have found Romney's campaign mystifying, but I think I have it sussed: he campaign's exactly like he does business, there's no strategy involved, it's all for short term gain.  Just like during his time at Bain Capital, where he changed the business model completely to leveraged buyouts because they paid off faster, so does he pivot to the sensibilities of whoever he's talking to at the time.  If he needs conservatives, as in the primaries, he's "severely conservative"; if he needs crossover voters, as in the debates, he's a moderate who sometimes even agrees with the President on policy.

I couldn't wrap my head around the long term game he was running, but that because he wasn't running one.  After all, the people he's really working for, the people who finance him and use their influence for him, already know exactly what he is; they found out in boardrooms, or on the golf course.  He doesn't need to convince them of anything, and he doesn't bother.